Metaphor

Metaphor

Prohibition really ruined many of America's beers. And the succeeding generations of family founders did the rest.

Bitter Brew: The Rise and Fall of Anheuser-Busch and America's Kings of Beer:
http://www.wsj.com/articles/SB10001424127887323830404578143523214886126

How To Blow $9 Billion: The Fallen Stroh Family
http://www.forbes.com/sites/kerryadolan/2014/07/08/how-the-stroh-family-lost-the-largest-private-beer-fortune-in-the-u-s/#233b73701ede

Originally shared by ****

This summer is bound to be what Ricardo Marques, a vice president from Budweiser, calls "maybe the most American summer ever." So Budweiser is going to potentially ingenious, potentially absurd branding extremes.
http://www.fastcodesign.com/3059681/budweiser-renames-its-beer-america/1

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